Brian Reece provides strategic counseling on brand development and protection for clients in a variety of industries. Brian’s practice includes trademark selection and clearance; opposition and cancellation matters in front of the U.S. Trademark Trial and Appeal Board; trademark and copyright licensing; copyright registration and enforcement; unfair competition; false advertising; domain name disputes; and data privacy and security.
Brian works with clients in several industries, including food and beverage, nutritional supplements, professional services, communications, consumer goods, fashion and apparel, medical devices, e-commerce, and entertainment.
Brian worked as a summer associate with the firm in the summer of 2017 and joined the firm’s Orange County office in 2018.
Judicial Extern for Justice Elwood Lui, California Court of Appeal, 2017
Brian Reece, Distinctiveness of Marks Suffering Genericide: A Survey of Genericide Cases, AIPLA Quarterly Journal (2020)
Brian M.Z. Reece, Lynda Zadra-Symes, Supreme Court Case Highlights the Importance of Applying for Copyright Registration as Soon as Possible, ECONTENT (2019)
Brian M.Z. Reece, Lynda Zadra-Symes, The Supreme Court holds that a copyright claimant may not sue for infringement until the Copyright Office has granted or refused registration of the work at issue, Knobbe Martens Firm Alert (2019)
Brian M.Z. Reece, The Problem of Unpatentable Innovation in Pharmaceuticals, UCLA Journal of Law & Technology (2018) [22 UCLA J.L & Tech. 1, Digest 1]
Kelley Clements Keller & Brian M.Z. Reece, Economic Espionage and Theft of Trade Secrets: The Case for a Federal Cause of Action, Tulane Journal of Technology & Intellectual Property (2013) [16 Tul. J. Tech. & Intell. Prop. 1]