Partner Lynda Zadra-Symes and Associate Jacob Rosenbaum authored “How Gross Is Your Assignment? Actions Speak Louder Than Words When Transferring Goodwill,” which was published in The Trademark Reporter, The Law Journal of the International Trademark Association.
Excerpt: “This article discusses the due diligence and steps that should be taken when assigning a mark to reduce the risk of a subsequent abandonment finding.”